CTX Blog
Student-Life, Incoming-Students, Parents

Preparing to Send Your Student to College: The Questions That Actually Matter

April 15, 2026 by Dr. Elaina Jackson, Vice President, Enrollment Management, Marketing and Communications
New Concordia students moving into the dorms

Sending your child to college is one of those moments that doesn’t fully hit until you’re standing in a residence hall parking lot wondering how your car ended up full of throw pillows and extension cords.

I’ve now sent three of my four children off to college. Each one needed something different. And every time, I was reminded that choosing a college isn’t about finding the “best” school. It’s about finding the right one.

In my role in enrollment, I see this process play out every day. As a parent, I’ve lived it. The families who feel most confident in their decision are the ones who ask better questions early.

Here are a few that actually matter.

Start Here: What Kind of Environment Will Help My Student Thrive?

Before you dive into rankings and amenities, take a step back.

  • Is your student someone who needs structure or flexibility?
  • Do they do better in smaller classes or larger lecture environments?
  • Do they need a strong community or a chance to reset and start fresh?

The goal is not just getting them in. It’s making sure they can grow once they’re there.

The Questions That Reveal the Real Experience

When you talk to colleges, skip the surface-level questions. These are the ones that tend to tell the truth.

  1. Who will actually know my student’s name?
    At Concordia Texas, our classes are intentionally designed for connection and community. We don’t have large lecture halls. We have classrooms where professors can see, challenge, and get to know their students. And if I can give you a quick aside as a parent and enrollment leader, if your student skips class, their professor will notice. That kind of environment can make a significant difference, especially in the first year.
  2. What happens in the first six weeks if my student struggles?
    This is where many students decide whether they stay or go. Look for schools that are proactive, not reactive, in supporting students early.
  3. How do students find community here?
    Ask beyond orientation. At Concordia Texas, programs like student organizations and peer connection opportunities help students build relationships that last beyond the first few weeks.
  4. How are students connected to real opportunities?
    Location matters. Being in Austin, students have access to internships and careers with major employers while they are still in school.
  5. What will this actually cost in the first year?
    Not just the scholarship letter. Ask to see what will actually show up on your bill. Some institutions advertise a lower tuition, but the total cost grows quickly once you factor in additional fees. Things like general service fees, course fees, books, parking passes, housing add-ons, and even laundry can add up faster than families expect.

At Concordia Texas, tuition is structured to include those costs. No parking fee. Free laundry. No general service fees. What you see is much closer to what you actually pay. As a parent, I always encourage families to ask one simple question: What will be on the bill, not just what’s on the offer letter.

Pay Attention to the Feel and the Facts

There’s usually a moment on campus when your student says, “I like it here.”

That matters.

But pair that feeling with what you’ve learned:

  • Will they be supported academically?
  • What will this look like for our family financially over time, and what support is available to make it work?
  • Is there a clear path to what comes next?

The right choice holds both the emotional connection and the practical reality.

Let Them Own It

This is one of their first major decisions.

Guide them. Ask questions. Share your perspective.

And then let them step into it.

Because the goal isn’t just to send them to college. It’s to prepare them to navigate what comes next with confidence.

A Final Thought

You’re not just packing up a car and moving them into a residence hall.

You’re sending them into a season where they will grow, stretch, and figure out who they are becoming.

And yes, you should probably still check that they packed enough socks.

Elaina dropping her son TJ off to move in to Concordia University Texas
 
Considering Concordia Texas?

If you’re in the process of narrowing down your student’s college list, I’d encourage you to experience Concordia Texas for yourself.

A campus visit is one of the most meaningful ways for you and your student to get a real sense of a college. You can feel the pace of campus, see how students interact, and start to picture what day-to-day life might actually look like.

Walk the campus. Sit in on a class if you can. Ask questions that matter to your family.

Schedule a visit to Concordia Texas and see firsthand if it’s the right fit for your student.

SCHEDULE A VISIT
About the Author

Dr. Elaina Jackson serves as Vice President for Enrollment Management, Marketing, and Communications at Concordia University Texas. She brings more than 20 years of experience in communications and marketing, including senior leadership roles, and has spent the past five years leading enrollment and marketing strategy in higher education. As a parent of four, she also brings firsthand experience navigating the transition to college with her own children.

 

Dr. Elaina Jackson at Concordia University Texas